While the title is catchy, it's the day of the week I find interesting. Tuesday is generally not a busy day in retail, so if a store can get customers to come in with the promise of getting their computer to work faster for $10, seems like a win.
According to the sign, Staples offers to
- Boost Speed and Performance
- Check for Spyware and Viruses
- Optimize your hard drive
- Uninstall unwanted programs and trialware
The wording on the sign creates value for the customer as it requires an appointment, looks like that would mean less waiting around to get tuned up. Of course by coming in and getting those personal recommendations would mean opportunities for sales that probably wouldn't happen otherwise.
Wonder if this is actually working and if it is something widespread? Any thoughts on what those sales might actually be, I heard the term basket used by other companies, wonder how big that would be for this?
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